About us
STEAL was founded in 1986 by two brothers, Stefano and Alessandro, who grew the business as if raising a child, making it a leader in the Italian market of stud application. It all started in a small room, then moved to a garage until becoming the company it is today, whose work is requested by premium brands now as then.
STEAL is a family-run business celebrating 36 years with passion and experience. It is specialized in applying small decorative elements on a vast array of leather goods, guaranteeing reliability and quality.
50% of the company is made up of a family bond, the rest of personnel who are continuously developing professionally: 100% is the result of the teamwork that has led the company to becoming a business model. “The work environment is positive, people are satisfied and proud to work with us, but above all, we always aim to improve the work-life balance.”
Our History

GL is founded

SteAl srl

STEAL continues to grow

STEAL starts to buy automatic machines

STEAL reaffirms itself
Team

Stefano
FOUNDING PARTNER

Alessandro
FOUNDING PARTNER

Luca
COMMERCIAL DIRECTOR

Sandra
ADMINISTRATION DIRECTOR

Luca
PROTOTYPE DIRECTOR

Matteo
PURCHASING DIRECTOR

Claudia
BACK OFFICE

Franca
ADMINISTRATION DIRECTOR

Michele
MICROSTUD PROTOTYPE

Paolo
RIVET APPLICATION

Gabriella
QUALITY CONTROL

Simonetta
PRODUCTION

Maria Luisa
PRODUCTION

Debora
PRODUCTION

Cristina
PRODUCTION

Chiara
PRODUCTION

Catia
PRODUCTION
Our Show Room
Steal for the environment
STEAL strives for an increasingly “lighter” production in terms of environmental impact
– All raw materials used are produced in Italy
– Real leather is used up to the last centimeter available to produce fewer scraps
– Scraps are sent to an association in Africa that reuses them
– Old machinery is donated to sustainable projects
– The installation of solar panels is being organized
– Saving energy is a constant goal, thanks to cutting-edge machinery